Friday, March 18, 2011

Where's "Waldo" ?!

Has everyone recuperated from the St. Patrick's Day celebration?
Yesterday at work DWP Carpet Binding's favorite radio station played an eclectic play list of  many songs revolved around the Irish spirit. Dan and I had a blast dancing around and making light of the busy work day! Perhaps the warm weather and obvious signs that Spring is on the way aided in our enjoyment of the Irish spirit & dancing to the music. Even today's weather is a huge relief from the Winter's cold, which leads me to today's topic!

Dan's childhood friends gave him the nickname "Waldo" back in the day. To date he is still referred to as "Waldo" every once in a while. This is relevant to today's blog because, if you remember the "Where's Waldo" books, you know that you had to find Waldo amongst a crowd of uniquely illustrated images with many different people, places, and things in the background. Well, using Dan's nickname, I'm going to ask you "Where's Waldo" this  Spring & Summer?

If you have been following our blog you know that we have a huge selection of stock pieces on hand. Area rugs, hallway runners, small mats, etc. What you may not know is that Dan has taken trailer loads to flea markets! Although there was a learning curve as to which venues seemed most appropriate to sell these pieces, Dan has found a few spots that really seem beneficial to the sales of our stock pieces.

He'll travel all over Connecticut and parts of Western Massachusetts hitting up flea markets or swap meets as available. He doesn't always get a spot in some venues nor will he go to the same place two weekends in a row. A day at the flea market is much more work than you might think. It usually involves waking up around 4 30 am (sometimes even earlier!), traveling to the venue or location, unloading the trailer, selling the carpets & handing out business cards, loading the trailer back up with any goods that weren't sold then heading back home. Believe it or not, it's usually a 12 - 14 hour work day, after working long hours during the week and on the weekends no less! This just goes to show how hard Dan works to maintain and grow DWP Carpet Binding. He's not as interested in the sales as much as he is trying to get our name out there by word of mouth. Frequently new customers or walk-in customers will comment, "I didn't even know you were here!" or "I didn't know anybody did anything like this!".  By doing these flea markets or swap meets on the weekends during Spring & Summer he is aiding in the growth of the business. DWP Carpet Binding's trailer is tagged with our location & services available, which turns out to be a pretty good way to advertise! Even if he can get the attention of a car that he drives by, it may lead to a new customer. You know the saying, "One breeds 10, breeds 100."

You won't see a red & white striped sweater nor a matching winter's cap, but if you are on the hunt for a new carpet or area rug, I invite you to play "Where's Waldo?" this Spring & Summer to see if you can find "Waldo" at your local flea market or swap meet!

*** We will be using this blog as a resource to get the word out. If you can't find "Waldo"  on your own, check out our blog on the weekends for a hint as to where he'll be!" ***

DON'T FORGET TO CHECK OUT OUR WEB-SITE & ETSY STORE:
http://dwpcarpetbinding.com/
http://www.etsy.com/people/kellygreencarpets

No comments:

Post a Comment